Market Intelligence Bulletin

Insights for Innovation in seed product design and seed systems development

Events | GloMIP

Africa Rice Kicks Off Rice Market Intelligence Surveys in Liberia

Originally published at CGIAR website last October 01, 2024
Edgar Twine

To ensure the production of rice seed that meets farmers’ and consumers’ needs and preferences, Africa Rice, in collaboration with the Central Agricultural Research Institute, is undertaking farmer and consumer surveys to determine the varieties of rice that should be introduced and promoted in the country.

Events | GloMIP

Drylands crops elevating product design team’s role toward impactful product selection

Originally published at CGIAR website last October 02, 2024
Pieter Rutseart, Agnes Gitonga, Mark Nas Tamerlane, Ganga Rao Nadigatla, Rachel Kisuli, Biswanath Das, Harish Gandhi

The involvement of the Product Design Team (PDT) early in the breeding process has several benefits. Different end-user stakeholders in both grain and seed value chains are directly involved in the breeding program and can guide breeding teams on the diverse requirements they need from sorghum and pearl millet.

Events | GloMIP

Kenya’s pigeon pea market

Originally published at CGIAR website last October 02, 2024
Susan Kairu, Agnes Gitonga, Ganga Rao Nadigatla, Rael Karimi, Harish Gandhi

Pigeon pea is one of Kenya’s key grain legume crops for food security, particularly in arid and semi-arid areas due to its drought tolerance. Kenya currently produces about 107,117 t of pigeon pea, based on the mean of the past three years (FAOSTAT 2024), against a much higher demand. It is both a vegetable green pea as well as a dry grain.

Events | GloMIP

Supporting data-driven proposal development through GloMIP

Originally published at CGIAR website last October 02, 2024
Bert Lenaerts, Neale Paguirigan, Matty Demont

By leveraging powerful data tools such as GloMIP, researchers and scientists can enhance the quality and competitiveness of their funding proposals, making them more compelling to donors and investors.

Events | GloMIP

Market Intelligence Initiative Joins Top Agricultural Economics Experts at ICAE

Originally published at CGIAR website last October 02, 2024
Matty Demont, Ruvicyn Bayot, Mary Joe Grefaldo

Bringing together more than 1,000 delegates from 75 countries, the highly anticipated event featured sessions on topics critical in shaping agri-solutions around the globe.

Events | GloMIP

Sorghum Market Segments: What are Farmers’ Needs for Seed Products in Tanzania?

Originally published at CGIAR website last June 28, 2024
Mercy Mbugua, Pieter Rutseart, Harish Gandhi, Mark Nas Tamerlane

Seed product market segments (SPMSs) represent groups of farmers who share common seed product requirements. Currently, there are more than 600 SPMSs for all crops served by CGIAR breeding programs in the SPMS Database. Identifying a proposed market segment provides the basis for discussions between market intelligence researchers and crop breeding teams in CGIAR and national agricultural research and extension systems (NARES) on the seed product required.

Events | GloMIP

Target product profile development based on market segment status

Originally published at CGIAR website last June 28, 2024
Agnes Gitonga, Jason Donovan, Dean Muungani, Peter Coaldrake

Seed product market segments (SPMSs) represent groups of farmers who share common seed product requirements. Currently, there are more than 600 SPMSs for all crops served by CGIAR breeding programs in the SPMS Database. Identifying a proposed market segment provides the basis for discussions between market intelligence researchers and crop breeding teams in CGIAR and national agricultural research and extension systems (NARES) on the seed product required.

Events | GloMIP

Tomato Market Segments in Western and Eastern Africa

Originally published at CGIAR website last June 27, 2024
Mwasilwa Ambali, Mathieu Ayenan, Assaf Eybishitz

Tomatoes are an important cash crop for thousands of farmers in Western and Eastern Africa. In April 2023, World Vegetable Center in collaboration with the Market Intelligence Initiative, started efforts to incorporate tomato into the Seed Product Market Segments (SPSM Database).

Events | GloMIP

Refinements to potato market segmentation

Originally published at CGIAR website last June 28, 2024
Diego Naziri, Thiago Mendes, Elisa Salas, Moctar Kante, Sunil Chaudhari, Agnes Gitonga

Between January and November 2023, a multidisciplinary CIP team identified opportunities for refining the existing segmentation through enhanced application of the criteria for identifying seed product market segments (SPMSs), expanding the number of market segments for potato from 9 to 59.

Events | GloMIP

GloMIP’s Impact Opportunities Portal Empowers Evidence-Based Decision-Making

Originally published at CGIAR website last June 28, 2024
Bert Lenaerts, Matty Demont, Neale Paguirigan, Ruvicyn Bayot

The GloMIP Impact Opportunities Portal provides access to around 200 development and crop production indicators, measuring impact opportunities across five CGIAR Impact Areas, 45 crops (including 20 CGIAR crops) and 171 countries.

Events | GloMIP

Pepper Market Segment Validation Workshops in Benin and Tanzania

Originally published at CGIAR website last June 28, 2024
Derek Barchenger, Herbaud Zohoungbogbo, Mwasilwa Ambali

During a workshop held in March 2024, it was reaffirmed that habaneros are the most important pepper crop in West Africa.